BAD-2200 - Innovation Driven Entrepreneurship* (3)

Prerequisite: Reading and Writing Placement; or ENG-0900 and RDG-0800; or take one of the following: IRW-0900A ; IRW-0900B ; IRW-0900C and 12 completed credits
In this intensive, experiential learning course, teams comprised of students partner with an innovator and experienced mentor practice a proven methodology for creating startup companies to market their innovation. The course focuses on getting students out of the classroom to pursue customer development and test their business model hypotheses against the realities of the market. The course is designed to help students understand what it takes to be a successful startup entrepreneur and determine whether starting a business, or working for a startup, is the right path for them.